As we near the end of 2021, there’s much to reflect on. Businesses stayed afloat this year using a variety of digital marketing mechanisms, such as adopting subscription-based services and developing personalized, user-based experiences. However, several new digital marketing trends are emerging for 2022. Below are some of these digital marketing trends and how they […]
During the stay-at-home order, people demanded more regular direct-to-your-door deliveries as they were unable to leave their homes. This led to the rising popularity of subscription-based services. Of 1,000 shoppers certified, ⅕ purchased a subscription box service during the pandemic. Hello Fresh, BarkBox, Blue Apron, and Dollar Shave Club were the most popular subscriptions. By […]
The 2021 Digital Summit Detroit returned to an in-person format, with a smaller attendee list but a bigger agenda than ever. Topics ranged from branding and email marketing best practices to Generation Z and content marketing. We have attended every Digital Summit since it first came to Detroit in the mid-2010s and learned more than […]
By: Becky Harris Digital Marketing and Fundraising Professional It’s 2021 and we are still making arguments about why your business needs to invest in digital marketing. It is understandable that not every business has the financial means to hire an internal team of marketing experts. If you don’t have the background, digital marketing can be […]
When Twitter first launched, back in 2006, it was a revolutionary tool used to share people’s instantaneous thoughts. For some, that included tweeting when they were bored or tired. For others, this included subtweeting friends when in a fight. However, at its core, Twitter has, and continues to be, a platform which pushes conversation about […]
