The 2021 Digital Summit Detroit returned to an in-person format, with a smaller attendee list but a bigger agenda than ever. Topics ranged from branding and email marketing best practices to Generation Z and content marketing. We have attended every Digital Summit since it first came to Detroit in the mid-2010s and learned more than […]
By: Becky Harris Digital Marketing and Fundraising Professional It’s 2021 and we are still making arguments about why your business needs to invest in digital marketing. It is understandable that not every business has the financial means to hire an internal team of marketing experts. If you don’t have the background, digital marketing can be […]
When Twitter first launched, back in 2006, it was a revolutionary tool used to share people’s instantaneous thoughts. For some, that included tweeting when they were bored or tired. For others, this included subtweeting friends when in a fight. However, at its core, Twitter has, and continues to be, a platform which pushes conversation about […]
With Facebook’s impending design change and countless major social media changes in the past 12 months, people wonder why these massive platforms are changing something that seemingly is not broken. In reality, all of the major social networks have undergone substantial changes over the years. When the UI change hits, everybody freaks out and then […]
If you have a small business or are considering starting a business, chances are you have considered a social media strategy, or at least getting your business on a social media site. However, there are hundreds of social media sites out there and while many of them are not worth your time, there are a […]
