Paid online advertising is at an all-time high and people consume more material online and on their smartphones with each passing year. As that consumed content increases, so too does the opportunity for banner advertising (or display) and the belief that those ads will inevitably bring more sets of eyes to the paying advertiser’s website. […]
It has always been my belief that Facebook videos were best for accruing viewers over a 72-hour period. After that, numbers will plummet. Meanwhile, if you are looking for a steady diet of viewers and want to play the long game of potentially going viral, stick with YouTube.
If you have a small business or are considering starting a business, chances are you have considered a social media strategy, or at least getting your business on a social media site. However, there are hundreds of social media sites out there and while many of them are not worth your time, there are a […]
Gmail launched a new user interface last week which was largely devoid of any fanfare or criticism. Alas, many bloggers did not even realize there was a latest version available to users. However, a few articles surfaced and my interest piqued. I went ahead and tried the latest version, which you can try too by […]